Over half of UK adults call for a green recovery from COVID-19

Over half of adults agree that the recovery from COVID-19 must put the environment first. 

In order to better understand how COVID-19 has impacted our behaviours and values long-term, management consultancy firm Lansons conducted a survey on over 1,000 UK adults.

Based on this survey, the researchers found that over half of UK adults (57%) agree that the recovery from the economic recession must put the environment first.

Three out of five UK adults agreed that they want to know that the money they spend is not going to damage the environment – 37% of whom say they hold this view more strongly since the pandemic.

69% of adults also agreed that the government should invest in green technologies and industries as part of their response to the pandemic.

Claire Southeard, director, Lansons said: ‘The crisis prompted some dramatic, mass behaviour changes that have had sustainable and environmental benefits.

‘However, in the rush to return to some sense of normality, and with the urgency of protecting our economy, there is no guarantee those changes will stick.  But the clock is still ticking on climate change and if we allow ourselves to be too distracted by the ongoing threat of Covid-19, we risk lurching from one crisis to another.

‘Our data shows that consumers are aware of this and want – and expect – Government and businesses to take the steps necessary to ensure our recovery has a green focus and enable them to make decisions that are better for the environment too.  They will vote with their feet if brands don’t show they’re taking climate change seriously.’

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