Customize Consent Preferences

We use cookies to help you navigate efficiently and perform certain functions. You will find detailed information about all cookies under each consent category below.

The cookies that are categorized as "Necessary" are stored on your browser as they are essential for enabling the basic functionalities of the site. ... 

Always Active

Necessary cookies are required to enable the basic features of this site, such as providing secure log-in or adjusting your consent preferences. These cookies do not store any personally identifiable data.

No cookies to display.

Functional cookies help perform certain functionalities like sharing the content of the website on social media platforms, collecting feedback, and other third-party features.

No cookies to display.

Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics such as the number of visitors, bounce rate, traffic source, etc.

No cookies to display.

Performance cookies are used to understand and analyze the key performance indexes of the website which helps in delivering a better user experience for the visitors.

No cookies to display.

Advertisement cookies are used to provide visitors with customized advertisements based on the pages you visited previously and to analyze the effectiveness of the ad campaigns.

No cookies to display.

Advertisement

Danone has pledged to become more environmentally responsible

French multinational food-product corporation Danone has launched a new campaign ‘WeActForWater’ to help tackle global water challenges. 

The campaign is aimed at bringing safe water to people around the world in an environmentally responsible way.

The campaign includes plans for water brands Evian, Volvic, Aqua and Bonafont, who are owned by Danone, to halve the amount of virgin plastic used, reaching 50% of recycled use worldwide and 100% across Europe by 2025.

The campaign also outlines plans for the corporation to become carbon neutral by 2025 and they have also pledged to match every litre of water sold with a litre for people in need by creating a fund to help 50 million people in developing countries to have access to safe water by 2030.

Danone has also stated they will enhance watershed and wetlands prevention around the world.

CEO and chairman of Danone, Emmanual Faber said: ‘Water is one of the most precious resources on Earth and one of the biggest topics for mankind.

‘The bold actions we are announcing today are a critical milestone for our brands to act on climate, nature and access issues.

‘It will drive conversations to the fundamental purpose of water.

‘I am confident that the pioneering responsible business model we are setting going forward will uniquely position our water brands to create and share value for all in the future.’

Secretary-general of the Ramsar Convention on Wetlands, Martha Rojas Urrego, said: ‘Just 3% of the water on our planet is fresh and is mostly found in wetlands, which include lakes, rivers and aquifers.

‘Yet 35 % of the world’s wetlands have been lost since 1970 and they continue to disappear three times faster than forests.

‘Acting to conserve and restore freshwater ecosystems is the only way to guarantee a future with water for all.

The Convention on Wetlands applauds Danone for launching ‘WeActForWater’ and their efforts to conserve the world’s wetlands, watersheds and the precious biodiversity they contain.’

Photo Credit – Pixabay

Pippa Neill
Reporter.

Comments

Subscribe
Notify of
guest


0 Comments
Oldest
Newest Most Voted
Inline Feedbacks
View all comments
Help us break the news – share your information, opinion or analysis